Drowning prevention group is given boost
A campaign run by the London Road-based Royal Life Saving Society UK to prevent drownings has been boosted by West Mercia’s Police and Crime Commissioner.
John Campion is investing in water safety education as part of the ongoing Home and Dry campaign to reduce water deaths.
More than 450 people died from drowning across England in 2020.
In a partnership with the Royal Life Saving Society UK (RLSS UK), a dedicated water safety education manager will work closely with the Commissioner (PCC) and his team to develop resources for young people.
The aim is to create a pilot scheme which could be delivered across Worcestershire, Herefordshire, Shropshire, Telford and Wrekin and help to shape education nationally.
Mr Campion said “We need to reduce the devastating impact of water deaths.
“Education is such a key part of this and by investing to focus here, we can develop something which has a significant impact on changing behaviours at a very young age and help to prevent some of the tragic incidents which have had deep impact on our communities and on our emergency services.
“Over the last few years, I have continued to drive the Home and Dry campaign, with fantastic support from a network of more than 20 organisations.
“This will ensure the campaign continues to progress and evolve.”
RLSS UK Water Safety Education Manager Andy Lane brings a wealth of experience in education and has been recruited into the role.
He said: “I am excited to be part of this campaign, helping to develop a greater understanding of the dangers to prevent future tragedies and ensure everyone can enjoy water safely.
“Building on the current work and the existing Home and Dry package, I will build connections with national and local networks, test different approaches and use statistics and incident data to create a more detailed profile of the problem.
“This will help shape a package which is effective and can be rolled out widely to benefit as many people as possible.”
RLSS UK Water Safety Education Manager Andy Lane